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Marketing Needs Survey
1. Contact Information
(information with
*
is required)
*
Name
Title
*
Company Name
*
Address
*
City
*State
AL
AK
AZ
AR
CA
CO
CT
DE
DC
FL
GA
HI
ID
IL
IN
IA
KS
KY
LA
ME
MD
MA
MI
MN
MS
MO
MT
NE
NV
NH
NJ
NM
NY
NC
ND
OH
OK
OR
PA
RI
SC
SD
TN
TX
UT
VT
VA
WA
WV
WI
WY
*
Zip:
*
Phone
*
E-mail
Website
2. What is the size of your company?
1 to 19 employees
20 to 49 employees
50 to 199 employees
200 to 499 employees
500 + employees
3. What is the primary business or focus of your enterprise?
STANDARD INDUSTRIES
Finance/Banking/Insurance
Retail
Venture Capital
Utility/Energy/Transportation
Real Estate/Property Management
Travel/Hopitality
Legal
Aerospace/Architecture/Engineering/Construction
Recruitment/Employment
Medical/Health
Entertainment/Media
Advertising/Public-Relations/Sales & Marketing
Publishing
Manufacture (other than hi-tech)
Business Consultant
Government/Education
Product Development
Non-profit/Foundation
Business Services
HI-TECH INDUSTRIES
Software A S P
Technology/VARS/System Integrator Reseller
New Media/Multimedia
Telcom/ASP/Communication Services
IT/Consulting
Web Developer/Web Design/Interactive Marketing
4. Please check all advertising and marketing initiatives you have
undertaken to date.
Corporate Identity
Direct Mail
Marketing Strategy
Public Relations
Focus Group/Research
E-mail Marketing
Product Positioning
Telemarketing
Print Advertising
Website
Outdoor Advertising
Radio
Retail Point of Purchase
TV
5. Please check all advertising and marketing initiatives in which
you are interested.
Corporate Identity
Direct Mail
Marketing Strategy
Public Relations
Focus Group/Research
E-mail Marketing
Product Positioning
Telemarketing
Print Advertising
Website
Outdoor Advertising
Radio
Retail Point of Purchase
TV
6. At what stage are you planning this/these next initiative(s)?
Already Underway
Started previously, then postponed
Started internal planning
Toying with the idea
Gathering information/quotes
7. How soon do you expect to startup this/these next initiative(s)?
Needed it yesterday
In the next six months
As soon as possible
In the next one to two years
In the next month
At some point in the future
8. What are your marketing goals? (check all that apply)
Increase sales
Change corporate/product image
Increase consumer awareness
Understand/articulate our company vision to others
Attracting/impressing investors
Understand/articulate our company vision to ourselves
Track/analyze consumer data
9. Other thoughts or comments?
