Services > Marketing Strategy
If you've not yet formed a clear marketing strategy, or need to reassess your objectives, Fort Funston can help. In a process of discovery, we look at your current business and customers, and the challenges you face in achieving your objectives. We then develop a marketing and advertising plan based on your current needs, goals, and budget.

The marketing and advertising plan is a road map for allocating resources to the proper marketing channels to reach your desired audience while maximizing your return on investment. In developing this plan, we can look at the competition, gather information on your audience/ customer, and assess the impact of current or past marketing initiatives.
 
This process of marketing strategy formation can vary in depth and intensity, but is almost always recommended as a way for us to better understand how to maximize results by developing a more relevant message for your audience.
Marketing research
Company or product positioning
Marketing strategy
Media planning
Areas of special focus include:
Environmental products and services
Information technology / high-tech
Heatlth and fitness products
Music and entertainment
Marketing Strategy | Corporate and Brand Identity | Internet Development
Design & Copywriting | OrganizationalDocumentary | Television/Video Production